Engaging with the BTS E4C Change Management Process

Concept Phase

E4C consultants conduct a series of representative interviews with target audience and key stakeholders in order to understand

  • their current frame of reference
  • what they expect from the future
  • their needs and requirements to do their job in the future
  • their sense of urgency

This way, BTS ensures that the final E4C solution is created so that it exactly meets the needs of the people and reflects their corporate business reality.

Development Phase

After the development of the initial concept, a fully customized E4C solution is created in a joint effort between the client's project team and BTS consultants. This includes:

  • collecting the relevant information and know-how - and transforming them into elements of a Discovery Learning solution
  • selecting the appropriate media and formats
  • conducting dry-runs with target audience to test the solution; involving management and subject matter experts
  • designing a support process for the roll-out
  • contributing project management expertise to allow for an efficient and effective development process

The E4C consulting approach guarantees buy-in and commitment to support the change initiative from key stakeholder groups, such as (middle) management, subject matter experts, and unions.

Roll-Out Phase

For the roll-out of an E4C solution, BTS offers two options: client self-facilitated or BTS facilitated – and any combination in-between. Based on the agreed modus operandi for the roll-out, the E4C process enables organizations to cascade key messages related to the change. With the help of facilitation manuals and Train-the-Trainer sessions, selected change agents and managers from within the organization are prepared for their role. This allows for cost-effective and highly efficient roll-out in large corporations, reaching many thousands of managers and employees in a matter of weeks. If required, E4C consultants and experienced facilitators support in or conduct sessions for important stakeholders.

Throughout the roll-out, a state-of-the-art concept embedded in all E4C solutions ensures a constant dialogue between management and employees – and measures the success of implementing the initiative and the desired behavior in day-to-day work.